When a business is nurtured the right way – with passion and real-world experience – growth is unlimited.

Here's how we can help.

Fixing

Find out how refreshing a fresh perspective can really be. Let us audit your franchise and small business issues.

  • Revenue and Expenses
  • Franchise Development
  • Sales and Marketing
  • Teams

Scaling

Is your growth feeling stunted? We can help you break through the barriers you can’t see to enjoy healthy, sustainable growth.

  • Business Planning
  • Operations and Processes
  • Technology and AI Implementation
  • Financial Planning

Investing

If startup capital is holding you back or a cash injection could get you to the next level, we have solutions for your scenario.

  • Partnering with Strong Operators
  • Franchisee Opportunities
  • Board Roles
  • Real Estate

Meet the Founders

Justin Baloun

Co-founding and selling two marketing agencies – one a top franchise marketing supplier, the other a $30M AR insurance marketing firm – all within 12 years, it’s no secret that Justin moves quickly. Possessing the unique ability to use his right and left brain with complete fluency, Justin can shift gears from mapping out dynamic software solutions to artistically creating beautiful marketing plans to forecasting a company’s annual budget. Truly, a CMO, CFO, CTO and CEO all rolled into one.

Also a sought-after business, marketing and franchise consultant, Justin is perpetually in search of “a better way.” His ability to refine people, processes and programs has been proven time and again, and he knows automation and efficiency are integral to business success and scaling. While his expectations are extremely high, he is as patient and transparent as they come and clients appreciate his no-nonsense style.

Meet the Founders

Susan Baloun

Susan’s way with words was the foundation for the unmatched content creation division of Wheat Creative, the franchise marketing agency she and Justin co-founded. She was responsible for hiring and mentoring a team of top-notch creatives, helping propel the agency into the national spotlight before it was acquired in 2021.

From there, Susan lent both her creativity and HR skills to Melon Local, helping the insurance marketing team grow from 15 employees to more than 60 employees in under two years.

Driven by a true desire to understand what inspires people; she has the ability to successfully tap into those emotions to help customers, prospects and employees alike to connect the dots and take the desired action.